Psychological and situational influences on commuter-transport-mode choice

The relative importance and relationship between psychological and situational factors in predicting commuter-transport-mode choice was tested by four hypotheses, First, the influence of individuals' values on commuter behavior is mediated by their corresponding beliefs about the environmental threat of cars (mediation hypothesis), Second, the influence of these beliefs on behavior is moderated by individual consideration of future consequences, and control belief's (moderation hypothesis). Third, cost. time. and access factors contribute to (situational hypothesis). Fourth. situational and psychological factors jointly influence proenvironmental behavior (interaction hypothesis). A sample of 205 Australian university Students completed a survey to measure these relationships. Regression analyses indicated Support for the interaction hypotheses. It was concluded that to achieve a transport-mode shift It) public transport. public policy strategies should focus (In individuals' transport-related environmental beliefs (personal control and environmental effect of cars) Bind situations (access to public transport at reduced cost).