Time-Critical Social Mobilization

被引：113

作者：

Pickard, Galen ^{[1
,2
]}

Pan, Wei ^{[1
]}

Rahwan, Iyad ^{[1
,3
]}

Cebrian, Manuel ^{[1
]}

Crane, Riley ^{[1
]}

Madan, Anmol ^{[1
]}

Pentland, Alex ^{[1
]}

机构：

[1] MIT, Media Lab, Cambridge, MA 02139 USA

[2] MIT, Lincoln Lab, Lexington, MA 02420 USA

[3] Masdar Inst Sci & Technol, Comp & Informat Sci Program, Abu Dhabi 54224, U Arab Emirates

来源：

SCIENCE | 2011年 / 334卷 / 6055期

基金：

美国国家科学基金会;

关键词：

SEARCH;

D O I：

10.1126/science.1205869

中图分类号：

O [数理科学和化学]; P [天文学、地球科学]; Q [生物科学]; N [自然科学总论];

学科分类号：

07 ; 0710 ; 09 ;

摘要：

The World Wide Web is commonly seen as a platform that can harness the collective abilities of large numbers of people to accomplish tasks with unprecedented speed, accuracy, and scale. To explore the Web's ability for social mobilization, the Defense Advanced Research Projects Agency (DARPA) held the DARPA Network Challenge, in which competing teams were asked to locate 10 red weather balloons placed at locations around the continental United States. Using a recursive incentive mechanism that both spread information about the task and incentivized individuals to act, our team was able to find all 10 balloons in less than 9 hours, thus winning the Challenge. We analyzed the theoretical and practical properties of this mechanism and compared it with other approaches.

引用

页码：509 / 512

页数：4

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