IMAGINING AND RATIONALIZING OPPORTUNITIES: INDUCTIVE REASONING AND THE CREATION AND JUSTIFICATION OF NEW VENTURES

被引:324
作者
Cornelissen, Joep P. [1 ]
Clarke, Jean S. [1 ]
机构
[1] Univ Leeds, Leeds Univ Business Sch, Leeds LS2 9JT, W Yorkshire, England
关键词
SENSEMAKING; METAPHOR; CONTEXT; ENTREPRENEURS; ORGANIZATIONS; INSTITUTIONS; ACQUISITION; COGNITIONS; MOTIVATION; MANAGEMENT;
D O I
10.5465/AMR.2010.53502700
中图分类号
F [经济];
学科分类号
02 ;
摘要
We argue that creating novel ventures consists of inductive analogical or metaphorical reasoning, which generates a platform for the creation and commercialization of novel ventures and facilitates the comprehension and justification of a venture. We argue that such inductive reasoning is shaped by two determinants (the applicability of prior entrepreneurial experience and the motivation to resolve uncertainty and acquire legitimacy) that interrelate to predict and explain patterns of analogical and metaphorical reasoning by which novice and experienced entrepreneurs construct meaning for themselves as well as others in the early stages of creating a venture.
引用
收藏
页码:539 / 557
页数:19
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