A tale of two gladiators: 'Reading' entrepreneurs as texts

被引：51

作者：

Pitt, M ^{[1
]}

机构：

[1] Univ Bath, Sch Management, Bath BA2 7AY, Avon, England

来源：

ORGANIZATION STUDIES | 1998年 / 19卷 / 03期

关键词：

entrepreneurship; theories of action; scripts; templates; dilemmas; role metaphors;

D O I：

10.1177/017084069801900302

中图分类号：

C93 [管理学];

学科分类号：

12 ; 1201 ; 1202 ; 120202 ;

摘要：

One approach to exploring the context-particular, experiential knowledge of entrepreneurs is to treat their narrative explanations of how their firms have developed as quasi texts containing implicit, personal theories of managerial action. By drawing on cognitive and literary concepts, their personal theories are modelled as multi-element scripts that evolve and change, yielding rich and informative interpretations. It is suggested that this approach is relevant not only for entrepreneurs, but that it can also be used in both ethnographic and clinical studies.

引用

页码：387 / 414

页数：28

共 71 条

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