Environmental assessment of packaging: The consumer point of view

被引:33
作者
VanDam, YK
机构
关键词
consumer behavior; environment; food; packaging; perception; waste;
D O I
10.1007/BF01204134
中图分类号
X [环境科学、安全科学];
学科分类号
08 ; 0830 ;
摘要
When marketing environmentally responsible packaged products, the producer is confronted with consumer beliefs concerning the environmental friendliness of packaging materials. When making environmentally conscious packaging decisions, these consumer beliefs should be taken into account alongside the technical guidelines. Dutch consumer perceptions of the environmental friendliness of packaged products are reported and compared with the results of a life-cycle analysis assessment. It is shown that consumers judge environmental friendliness mainly from material and returnability. Furthermore, the consumer perception of the environmental friendliness of packaging material is based on the postconsumption waste, whereas the environmental effects of production are ignored. From the consumer beliefs concerning environmental friendliness implications are deduced for packaging policy and for environmental policy.
引用
收藏
页码:607 / 614
页数:8
相关论文
共 11 条
[1]  
[Anonymous], SOCIAL PSYCHOL STUDY
[2]  
BETHELEM DW, 1990, SOCIAL PSYCHOL STUDY, P65
[3]  
Dam Y. K. van, 1994, Food Quality and Preference, V5, P253, DOI 10.1016/0950-3293(94)90050-7
[4]   FREE COMPETITION AND OPTIMAL AMOUNT OF FRAUD [J].
DARBY, MR ;
KARNI, E .
JOURNAL OF LAW & ECONOMICS, 1973, 16 (01) :67-88
[5]  
FEENSTRA M, 1991, VOEDING EEN GOED MIL
[7]  
KLEINER A, 1991, HARVARD BUS REV, V69, P38
[8]   ENVIRONMENTAL ASSESSMENT OF PACKAGING - SENSE AND SENSIBILITY [J].
KOOIJMAN, JM .
ENVIRONMENTAL MANAGEMENT, 1993, 17 (05) :575-586
[9]  
TILS C, 1991, THESIS AGR U WAGENIN
[10]  
VANDAM YK, 1994, ETEN JAREN NEGENTIG, P149