Prospect Theory and the Newsvendor Problem

被引：104

作者：

Nagarajan, Mahesh ^{[1
]}

Shechter, Steven ^{[1
]}

机构：

[1] Univ British Columbia, Sauder Sch Business, Vancouver, BC V6T 1Z2, Canada

来源：

MANAGEMENT SCIENCE | 2014年 / 60卷 / 04期

关键词：

Prospect Theory; newsvendor problem; risk preference; DECISION; RISK;

D O I：

10.1287/mnsc.2013.1804

中图分类号：

C93 [管理学];

学科分类号：

12 ; 1201 ; 1202 ; 120202 ;

摘要：

The newsvendor problem is a fundamental decision problem in operations management. Various independent experimental studies in laboratory settings have shown similar deviations from the theoretical optimal order quantity. We clarify that Prospect Theory, a prevalent framework for decision making under uncertainty, cannot explain the consistent empirical findings.

引用

页码：1057 / 1062

页数：6

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