Solutions-driven marketing

被引：30

作者：

Grenci, RT ^{[1
]}

Todd, PA

机构：

[1] John Carroll Univ, Boler Sch Business, Cleveland, OH 44118 USA

[2] Univ Virginia, McIntire Sch Commerce, Charlottesville, VA 22903 USA

来源：

COMMUNICATIONS OF THE ACM | 2002年 / 45卷 / 03期

关键词：

D O I：

10.1145/504729.504730

中图分类号：

TP3 [计算技术、计算机技术];

学科分类号：

0812 ;

摘要：

[No abstract available]

引用

页码：64 / 71

页数：8

共 11 条

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