Integrative research in marketing and operations management

[1] APTE U, 1994, IN PRESS FIELD STUDI

[2] BITRAN G, 1995, IN PRESS MANAGEMENT

[3] BRAUDEAU ML, 1989, MANAGE SCI, V35, P645

[4] CHASE RB, 1978, HARVARD BUSINESS NOV, P138

[5] Clark K.B., 1991, PRODUCT DEV PERFORMA

[6] STRATEGIC ANALYSIS OF INTEGRATED PRODUCTION-DISTRIBUTION SYSTEMS - MODELS AND METHODS [J]. OPERATIONS RESEARCH, 1988, 36 (02) : 216 - 228

[7] COHEN MA, 1996, IN PRESS MANAGEMENT

[8] DASU S, 1995, MANAGEMENT DESIGN EN

[9] POSITIONING AND PRICING A PRODUCT LINE [J]. MARKETING SCIENCE, 1988, 7 (02) : 107 - 125

[10] COMPETITIVE LOCATION ON A NETWORK [J]. OPERATIONS RESEARCH, 1987, 35 (04) : 565 - 574

[1] APTE U, 1994, IN PRESS FIELD STUDI

[2] BITRAN G, 1995, IN PRESS MANAGEMENT

[3] BRAUDEAU ML, 1989, MANAGE SCI, V35, P645

[4] CHASE RB, 1978, HARVARD BUSINESS NOV, P138

[5] Clark K.B., 1991, PRODUCT DEV PERFORMA

[6] STRATEGIC ANALYSIS OF INTEGRATED PRODUCTION-DISTRIBUTION SYSTEMS - MODELS AND METHODS [J]. OPERATIONS RESEARCH, 1988, 36 (02) : 216 - 228

[7] COHEN MA, 1996, IN PRESS MANAGEMENT

[8] DASU S, 1995, MANAGEMENT DESIGN EN

[9] POSITIONING AND PRICING A PRODUCT LINE [J]. MARKETING SCIENCE, 1988, 7 (02) : 107 - 125

[10] COMPETITIVE LOCATION ON A NETWORK [J]. OPERATIONS RESEARCH, 1987, 35 (04) : 565 - 574