In this paper, after a brief introduction on irrigation wastewater reuse, we take a closer look at Pistoia, the most important nursery area in Italy, which specializes in production of woody ornamental plants. Groundwater resources are used for irrigation in competition with urban use, causing serious shortage problems in summer. Treated municipal wastewater can be a good alternative source of water and fertilizer nutrients for ornamental plant production. During 1998, we carried out an experiment along with local corporate bodies to evaluate the effects of Pistoia's wastewater treatment plant (WWTP) effluent irrigation of the (Pistoia) area - compared with traditional well water irrigation - on three container-grown species, each of them characterized by different growth habits. Plants irrigated with the effluent, treated with UV irradiation in a disinfection pilot plant, showed better physiological and growth parameters than those irrigated with traditional well water.