RECALL OF INFORMATION FROM POLITICAL ADVERTISING

被引：23

作者：

FABER, RJ

STOREY, MC

机构：

来源：

关键词：

D O I：

10.1080/00913367.1984.10672900

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：39 / 44

页数：6

共 29 条

[21]

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[22]

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ROTHSCHILD, ML .

SHYLES, LC .

JOURNAL OF BROADCASTING, 1983, 27 (04) :333-343

[25]

SURLIN SH, 1977, JOURNALISM Q, V54, P88

SWINYARD, WR ;

CONEY, KA .

[27]

WYCKOFF G, 1968, IMAGE CANDIDATES AM

[28]

1982, TIME NOV, P20

[29]

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