TELEPHONE DIRECTORY SAMPLES AND RANDOM TELEPHONE NUMBER GENERATION

被引:6
作者
FLETCHER, JE [1 ]
THOMPSON, HB [1 ]
机构
[1] UNIV KENTUCKY,LEXINGTON,KY
来源
JOURNAL OF BROADCASTING | 1974年 / 18卷 / 02期
关键词
D O I
10.1080/08838157409363734
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
摘要
引用
收藏
页码:187 / 191
页数:5
相关论文
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[3]   ADVERTISERS USE OF TV RATINGS - SOME RECENT CHANGES, IMPLICATIONS [J].
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JOURNALISM QUARTERLY, 1971, 48 (02) :261-268
[4]   PATTERNS OF BIAS IN SAMPLES BASED ON TELEPHONE DIRECTORIES [J].
LEUTHOLD, DA ;
SCHEELE, R .
PUBLIC OPINION QUARTERLY, 1971, 35 (02) :249-&
[5]  
ROSLOW S, 1972, J ADVERTISING RES, V12, P35