AN ANALYSIS OF THE CONVERGENT AND DISCRIMINANT VALIDITY OF THE PERSONAL INVOLVEMENT INVENTORY AND THE CONSUMER INVOLVEMENT PROFILE

被引：6

作者：

CELUCH, K ^{[1
]}

EVANS, R ^{[1
]}

机构：

[1] SYRACUSE UNIV, SCH MANAGEMENT, DEPT MKT, SYRACUSE, NY 13244 USA

来源：

PSYCHOLOGICAL REPORTS | 1989年 / 65卷 / 03期

关键词：

D O I：

10.2466/pr0.1989.65.3f.1291

中图分类号：

B84 [心理学];

学科分类号：

04 ; 0402 ;

摘要：

引用

页码：1291 / 1297

页数：7

共 15 条

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