EFFECTS OF COVER LETTER APPEAL AND MONETARY INCENTIVES ON SURVEY RESPONSE - A REACTANCE THEORY APPLICATION

被引:22
作者
BINER, PM
机构
关键词
D O I
10.1207/s15324834basp0902_3
中图分类号
B84 [心理学];
学科分类号
04 ; 0402 ;
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页码:99 / 106
页数:8
相关论文
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