INFLUENCES ON EXCHANGE PROCESSES - BUYERS PRECONCEPTIONS OF A SELLERS TRUSTWORTHINESS AND BARGAINING TOUGHNESS

被引:530
作者
SCHURR, PH [1 ]
OZANNE, JL [1 ]
机构
[1] VIRGINIA POLYTECH INST & STATE UNIV,BUSINESS ADM,BLACKSBURG,VA 24061
关键词
D O I
10.1086/209028
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:939 / 953
页数:15
相关论文
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