THE EFFECT OF RELEVANT AND IRRELEVANT ASPECTS OF COMMUNICATOR CREDIBILITY ON OPINION CHANGE

被引：65

作者：

ARONSON, E

GOLDEN, BW

机构：

来源：

关键词：

D O I：

10.1111/j.1467-6494.1962.tb01680.x

中图分类号：

B84 [心理学];

学科分类号：

04 ; 0402 ;

摘要：

引用

页码：135 / 146

页数：12

共 7 条

[1]

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[4]

Hovland C.I., 1953, COMMUN PERSUATION

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Weiss, Walter .

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JOURNAL OF ABNORMAL AND SOCIAL PSYCHOLOGY, 1953, 48 (03) :327-335

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