INFORMATIONAL AND NORMATIVE SOCIAL INFLUENCE IN BUYER BEHAVIOR

[1] [Anonymous], 1971, STAT PRINCIPLES EXPT

[2] [Anonymous], 1972, ATTRIBUTION PERCEIVI

[3] Asch S.E., 1953, GROUP DYNAMICS

[4] SELF-CONFIDENCE AND PERSUASIBILITY - 1 MORE TIME [J]. JOURNAL OF MARKETING RESEARCH, 1970, 7 (02) : 256 - 258

[5] BREHM JW, 1966, THEORY PSYCHOLOGICAL

[6] INFORMATIONAL SOCIAL INFLUENCE AND PRODUCT EVALUATION [J]. JOURNAL OF APPLIED PSYCHOLOGY, 1972, 56 (01) : 54 - &

[7] DEUTSCH MORTON, 1955, JOUR ABNORMAL AND SOCIAL PSYCHOL, V51-31, P629, DOI 10.1037/h0046408

[8] CONFORMITY AND INDEPENDENCE - A PSYCHOLOGICAL ANALYSIS [J]. HUMAN RELATIONS, 1959, 12 (02) : 99 - 119

[9] KELLEY HH, 1967, 1967 NEBR S MOT

[10] PROCESSES OF OPINION CHANGE [J]. PUBLIC OPINION QUARTERLY, 1961, 25 (01) : 57 - 78

[1] [Anonymous], 1971, STAT PRINCIPLES EXPT

[2] [Anonymous], 1972, ATTRIBUTION PERCEIVI

[3] Asch S.E., 1953, GROUP DYNAMICS

[4] SELF-CONFIDENCE AND PERSUASIBILITY - 1 MORE TIME [J]. JOURNAL OF MARKETING RESEARCH, 1970, 7 (02) : 256 - 258

[5] BREHM JW, 1966, THEORY PSYCHOLOGICAL

[6] INFORMATIONAL SOCIAL INFLUENCE AND PRODUCT EVALUATION [J]. JOURNAL OF APPLIED PSYCHOLOGY, 1972, 56 (01) : 54 - &

[7] DEUTSCH MORTON, 1955, JOUR ABNORMAL AND SOCIAL PSYCHOL, V51-31, P629, DOI 10.1037/h0046408

[8] CONFORMITY AND INDEPENDENCE - A PSYCHOLOGICAL ANALYSIS [J]. HUMAN RELATIONS, 1959, 12 (02) : 99 - 119

[9] KELLEY HH, 1967, 1967 NEBR S MOT

[10] PROCESSES OF OPINION CHANGE [J]. PUBLIC OPINION QUARTERLY, 1961, 25 (01) : 57 - 78