USE OF PRODUCT-TESTING ORGANIZATIONS RECOMMENDATIONS AS A STRATEGY FOR CHOICE SIMPLIFICATION

被引：13

作者：

OLSHAVSKY, RW

ROSEN, DL

机构：

来源：

JOURNAL OF CONSUMER AFFAIRS | 1985年 / 19卷 / 01期

关键词：

D O I：

10.1111/j.1745-6606.1985.tb00347.x

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：118 / 139

页数：22

共 31 条

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