BEYOND EXTERNAL VALIDITY

被引：88

作者：

CALDER, BJ ^{[1
]}

PHILLIPS, LW ^{[1
]}

TYBOUT, AM ^{[1
]}

机构：

[1] STANFORD UNIV,STANFORD,CA 94305

来源：

JOURNAL OF CONSUMER RESEARCH | 1983年 / 10卷 / 01期

关键词：

D O I：

10.1086/208950

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：112 / 114

页数：3

相关论文

共 8 条

[1] THE CONCEPT OF EXTERNAL VALIDITY
CALDER, BJ
PHILLIPS, LW
TYBOUT, AM
[J]. JOURNAL OF CONSUMER RESEARCH, 1982, 9 (03) : 240 - 244
[2] DESIGNING RESEARCH FOR APPLICATION
CALDER, BJ
PHILLIPS, LW
TYBOUT, AM
[J]. JOURNAL OF CONSUMER RESEARCH, 1981, 8 (02) : 197 - 207
[3] Campbell D. T., 1966, TEMPERATURE SENSITIV
[4] Cook T. D., 1976, HDB IND ORG PSYCHOL
[5] ON THE EXTERNAL VALIDITY OF EXPERIMENTS IN CONSUMER RESEARCH
LYNCH, JG
[J]. JOURNAL OF CONSUMER RESEARCH, 1982, 9 (03) : 225 - 239
[6] THE ROLE OF EXTERNAL VALIDITY IN THEORETICAL RESEARCH
LYNCH, JG
[J]. JOURNAL OF CONSUMER RESEARCH, 1983, 10 (01) : 109 - 111
[7] EVALUATING CONSUMER-PROTECTION LAWS .2. PROMISING METHODS
PHILLIPS, LW
CALDER, BJ
[J]. JOURNAL OF CONSUMER AFFAIRS, 1980, 14 (01) : 9 - 36
[8] PHILLIPS LW, 1979, J CONSUM AFF, V13, P157, DOI 10.1111/j.1745-6606.1979.tb00138.x