DISAGGREGATE TREE-STRUCTURED MODELING OF CONSUMER CHOICE DATA

被引：36

作者：

CURRIM, IS ^{[1
]}

MEYER, RJ ^{[1
]}

LE, NT ^{[1
]}

机构：

[1] UNIV CALIF LOS ANGELES, ANDERSON GRAD SCH MANAGEMENT, LOS ANGELES, CA 90024 USA

来源：

JOURNAL OF MARKETING RESEARCH | 1988年 / 25卷 / 03期

关键词：

D O I：

10.2307/3172528

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：253 / 265

页数：13

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