LEAD USER ANALYSES FOR THE DEVELOPMENT OF NEW INDUSTRIAL-PRODUCTS

[1] CHOFFRAY JM, 1980, MARKET PLANNING NEW

[2] Mansfield E, 1968, EC TECHNOLOGICAL CHA

[3] Pringle L. G., 1982, MARKET SCI, V1, P1, DOI DOI 10.1287/MKSC.1.1.1

[4] ROBERTS JH, 1988, MANAGEMENT SCI, V34

[5] Rogers E.M., 1971, CROSS CULT APPROACH

[6] Rogers EM., 2003, DIFFUSION INNOVATION, V5

[7] SAPPHO UPDATED - PROJECT SAPPHO PHASE II [J]. RESEARCH POLICY, 1974, 3 (03) : 258 - 291

[8] Schmookler J, 1966, INVENTION EC GROWTH

[9] PRE-TEST-MARKET EVALUATION OF NEW PACKAGED GOODS - MODEL AND MEASUREMENT METHODOLOGY [J]. JOURNAL OF MARKETING RESEARCH, 1978, 15 (02) : 171 - 191

[10] MEASURING INFLUENCE IN ORGANIZATIONAL PURCHASE DECISIONS [J]. JOURNAL OF MARKETING RESEARCH, 1982, 19 (02) : 165 - 181

[1] CHOFFRAY JM, 1980, MARKET PLANNING NEW

[2] Mansfield E, 1968, EC TECHNOLOGICAL CHA

[3] Pringle L. G., 1982, MARKET SCI, V1, P1, DOI DOI 10.1287/MKSC.1.1.1

[4] ROBERTS JH, 1988, MANAGEMENT SCI, V34

[5] Rogers E.M., 1971, CROSS CULT APPROACH

[6] Rogers EM., 2003, DIFFUSION INNOVATION, V5

[7] SAPPHO UPDATED - PROJECT SAPPHO PHASE II [J]. RESEARCH POLICY, 1974, 3 (03) : 258 - 291

[8] Schmookler J, 1966, INVENTION EC GROWTH

[9] PRE-TEST-MARKET EVALUATION OF NEW PACKAGED GOODS - MODEL AND MEASUREMENT METHODOLOGY [J]. JOURNAL OF MARKETING RESEARCH, 1978, 15 (02) : 171 - 191

[10] MEASURING INFLUENCE IN ORGANIZATIONAL PURCHASE DECISIONS [J]. JOURNAL OF MARKETING RESEARCH, 1982, 19 (02) : 165 - 181