INDUSTRIAL DISTRIBUTOR SELLING - THE ROLES OF OUTSIDE AND INSIDE SALES

被引:17
作者
NARUS, JA [1 ]
ANDERSON, JC [1 ]
机构
[1] NORTHWESTERN UNIV,JL KELLOGG GRAD SCH MANAGEMENT,EVANSTON,IL 60201
关键词
D O I
10.1016/0019-8501(86)90044-1
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:55 / 62
页数:8
相关论文
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