POWER AND GOAL-SETTING IN CHANNEL NEGOTIATIONS

被引：121

作者：

MCALISTER, L ^{[1
]}

BAZERMAN, MH ^{[1
]}

FADER, P ^{[1
]}

机构：

[1] NORTHWESTERN UNIV,ORG BEHAV,EVANSTON,IL 60201

来源：

JOURNAL OF MARKETING RESEARCH | 1986年 / 23卷 / 03期

关键词：

D O I：

10.2307/3151481

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：228 / 236

页数：9

共 22 条

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