MASS COMMUNICATIONS AND DENTAL HEALTH BEHAVIOR

被引：7

作者：

THORNTON, AW ^{[1
]}

机构：

[1] PROCTOR & GAMBLE CO,CINCINNATI,OH 45200

来源：

HEALTH EDUCATION MONOGRAPHS | 1974年 / 2卷 / 03期

关键词：

D O I：

10.1177/109019817400200303

中图分类号：

G40 [教育学];

学科分类号：

040101 ; 120403 ;

摘要：

引用

页码：201 / 208

页数：8

共 10 条

[1]

CAREY JA, 1970, J AM DENT ASSOC, V80, P1257

[2]

DANZIG F, 1972, AD AGE, V43, P25

[3]

DAY RL, 1973, MARKETING ACTION, P26

[4]

DeCarlis P, 1973, N Y State Dent J, V39, P350

[5]

GOULDING PC, 1973, AM DENT ASSOC NEWSLE, V3, P218

[6]

KARU SE, 1973, FOOD DRUG ADMINISTRA

[7] AN OPERATIONS-RESEARCH STUDY OF SALES RESPONSE TO ADVERTISING [J].

VIDALE, ML ;

WOLFE, HB .

[8]

WEBSTER FE, 1971, MARKETING COMMUNICAT, P391

WEISS, RL ;

WILLIAMS, LJ ;

LEE, EM .

[10]

1970, J AM DENT ASSOC, V80, P1377