THE PORTRAYAL OF MEN AND WOMEN IN UNITED-STATES TELEVISION COMMERCIALS - A RECENT CONTENT-ANALYSIS AND TRENDS OVER 15 YEARS

被引：136

作者：

BRETL, DJ

CANTOR, J

机构：

来源：

关键词：

D O I：

10.1007/BF00287963

中图分类号：

B844 [发展心理学（人类心理学）];

学科分类号：

040202 ;

摘要：

引用

页码：595 / 609

页数：15

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