CONSUMER-PERCEIVED RISK AND ATTITUDES TOWARD GENERICALLY PRESCRIBED DRUGS

被引：42

作者：

BEARDEN, WO

MASON, JB

机构：

[1] UNIV ALABAMA,COLL COMMERCE & BUSINESS ADM,UNIVERSITY,AL 35486

[2] UNIV S CAROLINA,COLUMBIA,SC 29208

来源：

JOURNAL OF APPLIED PSYCHOLOGY | 1978年 / 63卷 / 06期

关键词：

D O I：

10.1037/0021-9010.63.6.741

中图分类号：

B849 [应用心理学];

学科分类号：

040203 ;

摘要：

引用

页码：741 / 746

页数：6

共 22 条

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