PRODUCT-CONSUMPTION-BASED AFFECTIVE RESPONSES AND POSTPURCHASE PROCESSES

[1] WARMTH IN ADVERTISING - MEASUREMENT, IMPACT, AND SEQUENCE EFFECTS [J]. JOURNAL OF CONSUMER RESEARCH, 1986, 12 (04) : 365 - 381

[2] AFFECTIVE AND SEMANTIC COMPONENTS IN POLITICAL PERSON PERCEPTION [J]. JOURNAL OF PERSONALITY AND SOCIAL PSYCHOLOGY, 1982, 42 (04) : 619 - 630

[3] Allport GW., 1947, PSYCHOL RUMOR

[4] Andrews F.M., 1976, NEW YORK LONDON PLEN

[5] [Anonymous], 1986, LISREL 6 ANAL LINEAR

[6] ROLE OF PRODUCT-RELATED CONVERSATIONS IN DIFFUSION OF A NEW PRODUCT [J]. JOURNAL OF MARKETING RESEARCH, 1967, 4 (03) : 291 - 295

[7] ARNOLD M, 1960, EMOTIONS PERSONALITY, V1

[8] BARTLETT ES, 1972, PATTERNS EMOTIONS NE, P129

[9] AFFECTIVE RESPONSES MEDIATING ACCEPTANCE OF ADVERTISING [J]. JOURNAL OF CONSUMER RESEARCH, 1986, 13 (02) : 234 - 249

[10] SELECTED DETERMINANTS OF CONSUMER SATISFACTION AND COMPLAINT REPORTS [J]. JOURNAL OF MARKETING RESEARCH, 1983, 20 (01) : 21 - 28

[1] WARMTH IN ADVERTISING - MEASUREMENT, IMPACT, AND SEQUENCE EFFECTS [J]. JOURNAL OF CONSUMER RESEARCH, 1986, 12 (04) : 365 - 381

[2] AFFECTIVE AND SEMANTIC COMPONENTS IN POLITICAL PERSON PERCEPTION [J]. JOURNAL OF PERSONALITY AND SOCIAL PSYCHOLOGY, 1982, 42 (04) : 619 - 630

[3] Allport GW., 1947, PSYCHOL RUMOR

[4] Andrews F.M., 1976, NEW YORK LONDON PLEN

[5] [Anonymous], 1986, LISREL 6 ANAL LINEAR

[6] ROLE OF PRODUCT-RELATED CONVERSATIONS IN DIFFUSION OF A NEW PRODUCT [J]. JOURNAL OF MARKETING RESEARCH, 1967, 4 (03) : 291 - 295

[7] ARNOLD M, 1960, EMOTIONS PERSONALITY, V1

[8] BARTLETT ES, 1972, PATTERNS EMOTIONS NE, P129

[9] AFFECTIVE RESPONSES MEDIATING ACCEPTANCE OF ADVERTISING [J]. JOURNAL OF CONSUMER RESEARCH, 1986, 13 (02) : 234 - 249

[10] SELECTED DETERMINANTS OF CONSUMER SATISFACTION AND COMPLAINT REPORTS [J]. JOURNAL OF MARKETING RESEARCH, 1983, 20 (01) : 21 - 28