EVALUATING MODELS OF ATTITUDE STRUCTURE

被引：31

作者：

DAY, GS ^{[1
]}

机构：

[1] STANFORD UNIV, STANFORD, CA 94305 USA

来源：

关键词：

D O I：

10.2307/3149538

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：279 / 286

页数：8

共 51 条

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[32] TELEVISION SHOW PREFERENCE - APPLICATION OF A CHOICE MODEL
LEHMANN, DR
[J]. JOURNAL OF MARKETING RESEARCH, 1971, 8 (01) : 47 - 55
[33] MALONEY JC, 1966, ATTITUDE MEASUREMENT
[34] MONTGOMERY DB, 1971, GATE KEEPING MODEL S
[35] NEIDELL LA, 1968, THESIS U PENNSYLVANI
[36] Osgood C. E., 1957, MEASUREMENT MEANING
[37] PESSEMIER EA, 1971, 310 PURD U I RES BEH
[38] COGNITIVE STRUCTURE AND ATTITUDINAL AFFECT
ROSENBERG, MJ
[J]. JOURNAL OF ABNORMAL AND SOCIAL PSYCHOLOGY, 1956, 53 (03): : 367 - 372
[39] SAMPSON P, 1970, J MARKET RES SOC, V12, P145
[40] SAMPSON P, 1971, ATTITUDE RESEARCH RE