PATTERNS OF INFORMATION ACQUISITION IN NEW PRODUCT PURCHASES

[21] ROBERTSON TS, 1968, MARKETING NEW SCIENC, P334

[22] ROBERTSON TS, 1967, CALIFORNIA MANAGEMEN, V10

[23] Rogers E. M., 1968, APPL SCI MARKETING, P227

[24] Rogers E.M., 1971, CROSS CULT APPROACH

[25] ROGERS EM, 1958, RURAL SOCIOL, V23, P345

[26] ROGERS EM, 1957, SOC FORCES, V36, P329

[27] GENERALIZED CHANGE AGENTS AND INNOVATIVENESS [J]. JOURNAL OF MARKETING RESEARCH, 1971, 8 (03) : 313 - 316

[28] HOW ARE LAGGARDS DIFFERENT - EMPIRICAL INQUIRY [J]. JOURNAL OF MARKETING RESEARCH, 1970, 7 (01) : 51 - 54

[21] ROBERTSON TS, 1968, MARKETING NEW SCIENC, P334

[22] ROBERTSON TS, 1967, CALIFORNIA MANAGEMEN, V10

[23] Rogers E. M., 1968, APPL SCI MARKETING, P227

[24] Rogers E.M., 1971, CROSS CULT APPROACH

[25] ROGERS EM, 1958, RURAL SOCIOL, V23, P345

[26] ROGERS EM, 1957, SOC FORCES, V36, P329

[27] GENERALIZED CHANGE AGENTS AND INNOVATIVENESS [J]. JOURNAL OF MARKETING RESEARCH, 1971, 8 (03) : 313 - 316

[28] HOW ARE LAGGARDS DIFFERENT - EMPIRICAL INQUIRY [J]. JOURNAL OF MARKETING RESEARCH, 1970, 7 (01) : 51 - 54