Comparative price advertising: Believe it or not

被引：26

作者：

Compeau, LD

Grewal, D

Chandrashekaran, R

机构：

来源：

JOURNAL OF CONSUMER AFFAIRS | 2002年 / 36卷 / 02期

关键词：

D O I：

10.1111/j.1745-6606.2002.tb00434.x

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

[No abstract available]

引用

收藏

页码：284 / 294

页数：11

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