News Recommendations from Social Media Opinion Leaders: Effects on Media Trust and Information Seeking

被引:469
作者
Turcotte, Jason [1 ]
York, Chance [2 ]
Irving, Jacob [3 ]
Scholl, Rosanne M. [4 ]
Pingree, Raymond J. [4 ]
机构
[1] Calif State Polytech Univ Pomona, Dept Commun, Pomona, CA 91768 USA
[2] Kent State Univ, Sch Journalism & Mass Commun, Kent, OH 44242 USA
[3] Louisiana State Univ, Paul Hebert Law Ctr, Baton Rouge, LA 70803 USA
[4] Louisiana State Univ, Manship Sch Mass Commun, Baton Rouge, LA 70803 USA
关键词
Social Media; News Media Effects; Experiment; Opinion Leader; Media Trust; Two-Step Flow; Interpersonal Communication; 2-STEP FLOW; CREDIBILITY; COMMUNICATION;
D O I
10.1111/jcc4.12127
中图分类号
G2 [信息与知识传播];
学科分类号
050302 [传播学];
摘要
Polls show a strong decline in public trust of traditional news outlets; however, socialmedia offers new avenues for receiving news content. This experiment used the Facebook API to manipulate whether a news story appeared to have been posted on Facebook by one of the respondent's real-life Facebook friends. Results show that social media recommendations improve levels of media trust, and also make people want to follow more news from that particular media outlet in the future. Moreover, these effects are amplified when the real-life friend sharing the story on social media is perceived as an opinion leader. Implications for democracy and the news business are discussed.
引用
收藏
页码:520 / 535
页数:16
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