A FRAMEWORK FOR THE FORMATION AND STRUCTURE OF CONSUMER EXPECTATIONS - REVIEW AND PROPOSITIONS

被引:148
作者
OLIVER, RL [1 ]
WINER, RS [1 ]
机构
[1] VANDERBILT UNIV, NASHVILLE, TN 37240 USA
关键词
D O I
10.1016/0167-4870(87)90037-7
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:469 / 499
页数:31
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