FACTORS AFFECTING CONSUMERS USE OF INFORMATION-SOURCES

被引:9
作者
ANDREASEN, AR
RATCHFORD, BT
机构
[1] UNIV ILLINOIS,CHICAGO,IL 60680
[2] SUNY COLL BUFFALO,BUFFALO,NY 14222
关键词
D O I
10.1016/0148-2963(76)90023-0
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:197 / 212
页数:16
相关论文
共 28 条
[21]  
KATONA G, 1955, CONSUMER BEHAVIOR DY
[22]  
Kogan N., 1964, RISK TAKING STUDY CO
[23]  
LUTZ RJ, 1974, ADV CONSUMER RESEARC, V1
[24]   PREPURCHASE INFORMATION SEEKING FOR NEW CARS AND MAJOR HOUSEHOLD APPLIANCES [J].
NEWMAN, JW ;
STAELIN, R .
JOURNAL OF MARKETING RESEARCH, 1972, 9 (03) :249-257
[25]  
OBRIEN TV, 1972, 80TH P ANN CONV AM P
[26]  
RATCHFORD BT, STUDY CONSUMER PERCE
[27]   ATTRIBUTION THEORY AND ACCEPTANCE OF INFORMATION [J].
SETTLE, RB .
JOURNAL OF MARKETING RESEARCH, 1972, 9 (01) :85-88
[28]   BRAND INFORMATION SOURCES, OPINION CHANGE, AND UNCERTAINTY [J].
WOODRUFF, RB .
JOURNAL OF MARKETING RESEARCH, 1972, 9 (04) :414-418