PRICING RESEARCH IN MARKETING - THE STATE OF THE ART - COMMENT

[1] BASS FM, 1980, J BUSINESS 2, V53, P551

[2] EXPERIENCE CURVES AND DYNAMIC DEMAND MODELS - IMPLICATIONS FOR OPTIMAL PRICING STRATEGIES [J]. JOURNAL OF MARKETING, 1981, 45 (01) : 52 - 62

[3] HARRIS M, 1981, AM ECON REV, V71, P347

[4] NORMATIVE METHODOLOGY FOR MODELING CONSUMER RESPONSE TO INNOVATION [J]. OPERATIONS RESEARCH, 1977, 25 (04) : 579 - 619

[5] PROFIT MAXIMIZING PERCEPTUAL POSITIONS - AN INTEGRATED THEORY FOR THE SELECTION OF PRODUCT FEATURES AND PRICE [J]. MANAGEMENT SCIENCE, 1981, 27 (01) : 33 - 56

[6] JEULAND AP, 1982, TIMS STUDIES MANAGEM, V18

[7] KALISH S, 1983, MARKETING SCI, V2

[8] MIRMAN L, 1980, BELL J EC, V12, P659

[9] DISNEYLAND DILEMMA - 2-PART TARIFFS FOR A MICKEY MOUSE MONOPOLY [J]. QUARTERLY JOURNAL OF ECONOMICS, 1971, 85 (01) : 77 - 96

[10] Rogers E.M., 1971, CROSS CULT APPROACH

[1] BASS FM, 1980, J BUSINESS 2, V53, P551

[2] EXPERIENCE CURVES AND DYNAMIC DEMAND MODELS - IMPLICATIONS FOR OPTIMAL PRICING STRATEGIES [J]. JOURNAL OF MARKETING, 1981, 45 (01) : 52 - 62

[3] HARRIS M, 1981, AM ECON REV, V71, P347

[4] NORMATIVE METHODOLOGY FOR MODELING CONSUMER RESPONSE TO INNOVATION [J]. OPERATIONS RESEARCH, 1977, 25 (04) : 579 - 619

[5] PROFIT MAXIMIZING PERCEPTUAL POSITIONS - AN INTEGRATED THEORY FOR THE SELECTION OF PRODUCT FEATURES AND PRICE [J]. MANAGEMENT SCIENCE, 1981, 27 (01) : 33 - 56

[6] JEULAND AP, 1982, TIMS STUDIES MANAGEM, V18

[7] KALISH S, 1983, MARKETING SCI, V2

[8] MIRMAN L, 1980, BELL J EC, V12, P659

[9] DISNEYLAND DILEMMA - 2-PART TARIFFS FOR A MICKEY MOUSE MONOPOLY [J]. QUARTERLY JOURNAL OF ECONOMICS, 1971, 85 (01) : 77 - 96

[10] Rogers E.M., 1971, CROSS CULT APPROACH