PRODUCT DEVELOPMENT APPROACHES IN ESTABLISHED FIRMS

被引：14

作者：

JOHNE, FA

SNELSON, PA

机构：

来源：

关键词：

D O I：

10.1016/0019-8501(89)90028-X

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：113 / 124

页数：12

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