PERCENTILES OF LINMAP CONJOINT INDEXES OF FIT FOR VARIOUS ORTHOGONAL ARRAYS - A SIMULATION STUDY

被引：9

作者：

MULLET, GM ^{[1
]}

KARSON, MJ ^{[1
]}

机构：

[1] UNIV NEW HAMPSHIRE,WHITTEMORE SCH BUSINESS & ECON,DURHAM,NH 03824

来源：

JOURNAL OF MARKETING RESEARCH | 1986年 / 23卷 / 03期

关键词：

D O I：

10.2307/3151487

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：286 / 290

页数：5

相关论文

共 15 条

[1] ORTHOGONAL MAIN-EFFECT PLANS FOR ASYMMETRICAL FACTORIAL EXPERIMENTS
ADDELMAN, S
[J]. TECHNOMETRICS, 1962, 4 (01) : 21 - +
[2] ROBUSTNESS OF CONJOINT ANALYSIS - SOME MONTE-CARLO RESULTS
CARMONE, FJ
GREEN, PE
JAIN, AK
[J]. JOURNAL OF MARKETING RESEARCH, 1978, 15 (02) : 300 - 303
[3] CARROLL JD, 1972, MULTIDIMENSIONAL SCA, V1, P105
[4] COMMERCIAL USE OF CONJOINT-ANALYSIS - A SURVEY
CATTIN, P
WITTINK, DR
[J]. JOURNAL OF MARKETING, 1982, 46 (03) : 44 - 53
[5] CONJOINT ANALYSIS IN CONSUMER RESEARCH - ISSUES AND OUTLOOK
GREEN, PE
SRINIVASAN, V
[J]. JOURNAL OF CONSUMER RESEARCH, 1978, 5 (02) : 103 - 123
[6] COMPLEMENTARITY MODEL OF CONSUMER UTILITY FOR ITEM COLLECTIONS
GREEN, PE
DEVITA, MT
[J]. JOURNAL OF CONSUMER RESEARCH, 1974, 1 (03) : 56 - 67
[7] GREEN PE, 1975, HARVARD BUS REV, V53, P107
[8] A MONTE CARLO INVESTIGATION OF STATISTICAL SIGNIFICANCE OF KRUSKALS NONMETRIC SCALING PROCEDURE
KLAHR, D
[J]. PSYCHOMETRIKA, 1969, 34 (03) : 319 - &
[9] KRUSKAL JB, 1965, J ROY STAT SOC B, V27, P251
[10] KRUSKAL JB, 1967, USE MDSCAL VERSION 5