THE EFFECTS OF CONTEXTUAL PRIMING IN PRINT ADVERTISEMENTS

被引：151

作者：

YI, YJ

机构：

来源：

JOURNAL OF CONSUMER RESEARCH | 1990年 / 17卷 / 02期

关键词：

D O I：

10.1086/208551

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：215 / 222

页数：8

共 23 条

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