INTERNATIONAL CONFIGURATION AND COORDINATION ARCHETYPES FOR MEDIUM-SIZED FIRMS IN GLOBAL INDUSTRIES

被引：81

作者：

ROTH, K

机构：

来源：

JOURNAL OF INTERNATIONAL BUSINESS STUDIES | 1992年 / 23卷 / 03期

关键词：

D O I：

10.1057/palgrave.jibs.8490278

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

The purpose of this study is to determine the basic configuration and coordination patterns for medium-sized firms competing in global industries. Analyzing 126 businesses competing in nine different global industries, five distinct archetypes are identified. The results suggest that selective globalization-in which the firm defines its global strategy around a narrow subset of the value chain-may lead to the most effective outcomes.

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页码：533 / 549

页数：17

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