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PSYCHOGRAPHICS - CRITICAL REVIEW
被引:239
作者
:
WELLS, WD
论文数:
0
引用数:
0
h-index:
0
机构:
NEEDHAM HARPER & STEERS ADVERTISING INC, CHICAGO, IL 60600 USA
NEEDHAM HARPER & STEERS ADVERTISING INC, CHICAGO, IL 60600 USA
WELLS, WD
[
1
]
机构
:
[1]
NEEDHAM HARPER & STEERS ADVERTISING INC, CHICAGO, IL 60600 USA
来源
:
JOURNAL OF MARKETING RESEARCH
|
1975年
/ 12卷
/ 02期
关键词
:
D O I
:
10.2307/3150443
中图分类号
:
F [经济];
学科分类号
:
02 ;
摘要
:
引用
收藏
页码:196 / 213
页数:18
相关论文
共 147 条
[1]
PREDICTION OF CIGARETTE CONSUMPTION LEVEL WITH PERSONALITY AND SOCIOECONOMIC VARIABLES
AHMED, SA
论文数:
0
引用数:
0
h-index:
0
AHMED, SA
[J].
JOURNAL OF APPLIED PSYCHOLOGY,
1972,
56
(05)
: 437
-
&
[2]
PERSONALITY AND DETERMINANTS OF PRODUCT CHOICE
ALPERT, MI
论文数:
0
引用数:
0
h-index:
0
机构:
UNIV TEXAS,AUSTIN,TX 78712
UNIV TEXAS,AUSTIN,TX 78712
ALPERT, MI
[J].
JOURNAL OF MARKETING RESEARCH,
1972,
9
(01)
: 89
-
92
[3]
APPEL V, 1969, PROCEDURES DEFINING
[4]
DERIVATION OF THEORY BY MEANS OF FACTOR ANALYSIS OR SWIFT,T AND HIS ELECTRIC FACTOR ANALYSIS MACHINE
ARMSTRONG, JS
论文数:
0
引用数:
0
h-index:
0
机构:
MIT,CAMBRIDGE,MA
MIT,CAMBRIDGE,MA
ARMSTRONG, JS
[J].
AMERICAN STATISTICIAN,
1967,
21
(05)
: 17
-
21
[5]
ARNDT J, 1974, MARKET SEGMENTATION
[6]
ARNOLD SJ, 1973, ANNUAL CONVENTION AM
[7]
MARKET SEGMENTATION - GROUP VERSUS INDIVIDUAL BEHAVIOR
BASS, FM
论文数:
0
引用数:
0
h-index:
0
机构:
PURDUE UNIV,W LAFAYETTE,IN
BASS, FM
TIGERT, DJ
论文数:
0
引用数:
0
h-index:
0
机构:
PURDUE UNIV,W LAFAYETTE,IN
TIGERT, DJ
LONSDALE, RT
论文数:
0
引用数:
0
h-index:
0
机构:
PURDUE UNIV,W LAFAYETTE,IN
LONSDALE, RT
[J].
JOURNAL OF MARKETING RESEARCH,
1968,
5
(03)
: 264
-
270
[8]
THEORY OF STOCHASTIC PREFERENCE AND BRAND SWITCHING
BASS, FM
论文数:
0
引用数:
0
h-index:
0
机构:
PURDUE UNIV,KRANNERT GRAD SCH IND ADM,LAFAYETTE,IN 47907
PURDUE UNIV,KRANNERT GRAD SCH IND ADM,LAFAYETTE,IN 47907
BASS, FM
[J].
JOURNAL OF MARKETING RESEARCH,
1974,
11
(01)
: 1
-
20
[9]
*BEH SCIENC CORP, 1972, DEV FAM TRAV MARK
[10]
BERNAY EK, 1971, ATTITUDE RESEARCH RE, P189
←
1
2
3
4
5
6
7
8
9
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共 147 条
[1]
PREDICTION OF CIGARETTE CONSUMPTION LEVEL WITH PERSONALITY AND SOCIOECONOMIC VARIABLES
AHMED, SA
论文数:
0
引用数:
0
h-index:
0
AHMED, SA
[J].
JOURNAL OF APPLIED PSYCHOLOGY,
1972,
56
(05)
: 437
-
&
[2]
PERSONALITY AND DETERMINANTS OF PRODUCT CHOICE
ALPERT, MI
论文数:
0
引用数:
0
h-index:
0
机构:
UNIV TEXAS,AUSTIN,TX 78712
UNIV TEXAS,AUSTIN,TX 78712
ALPERT, MI
[J].
JOURNAL OF MARKETING RESEARCH,
1972,
9
(01)
: 89
-
92
[3]
APPEL V, 1969, PROCEDURES DEFINING
[4]
DERIVATION OF THEORY BY MEANS OF FACTOR ANALYSIS OR SWIFT,T AND HIS ELECTRIC FACTOR ANALYSIS MACHINE
ARMSTRONG, JS
论文数:
0
引用数:
0
h-index:
0
机构:
MIT,CAMBRIDGE,MA
MIT,CAMBRIDGE,MA
ARMSTRONG, JS
[J].
AMERICAN STATISTICIAN,
1967,
21
(05)
: 17
-
21
[5]
ARNDT J, 1974, MARKET SEGMENTATION
[6]
ARNOLD SJ, 1973, ANNUAL CONVENTION AM
[7]
MARKET SEGMENTATION - GROUP VERSUS INDIVIDUAL BEHAVIOR
BASS, FM
论文数:
0
引用数:
0
h-index:
0
机构:
PURDUE UNIV,W LAFAYETTE,IN
BASS, FM
TIGERT, DJ
论文数:
0
引用数:
0
h-index:
0
机构:
PURDUE UNIV,W LAFAYETTE,IN
TIGERT, DJ
LONSDALE, RT
论文数:
0
引用数:
0
h-index:
0
机构:
PURDUE UNIV,W LAFAYETTE,IN
LONSDALE, RT
[J].
JOURNAL OF MARKETING RESEARCH,
1968,
5
(03)
: 264
-
270
[8]
THEORY OF STOCHASTIC PREFERENCE AND BRAND SWITCHING
BASS, FM
论文数:
0
引用数:
0
h-index:
0
机构:
PURDUE UNIV,KRANNERT GRAD SCH IND ADM,LAFAYETTE,IN 47907
PURDUE UNIV,KRANNERT GRAD SCH IND ADM,LAFAYETTE,IN 47907
BASS, FM
[J].
JOURNAL OF MARKETING RESEARCH,
1974,
11
(01)
: 1
-
20
[9]
*BEH SCIENC CORP, 1972, DEV FAM TRAV MARK
[10]
BERNAY EK, 1971, ATTITUDE RESEARCH RE, P189
←
1
2
3
4
5
6
7
8
9
10
→