REVITALIZING WEAK INDUSTRIAL-PRODUCTS

被引：7

作者：

AVLONITIS, GJ

机构：

来源：

关键词：

D O I：

10.1016/0019-8501(85)90046-X

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：93 / 105

页数：13

共 15 条

[1] IMPROVING PRODUCT ELIMINATION IN ENGINEERING COMPANIES [J].

AVLONITIS, GJ .

[2]

AVLONITIS GJ, 1982, ASSESSMENT MARKETING, P238

[3]

Baker M. J, 1975, MARKETING NEW IND PR

[4]

BELL ML, 1979, MARKETING CONCEPTS S, pCH11

[5]

Cooper R.G., 1979, IND MARKET MANAG, V8, P124

[6]

CUNNINGHAM MT, 1972, J BUSINESS POLICY, V2, P47

[7]

ECKLES RW, 1971, BUS HORIZONS, V14, P71

[8] PRODUCT ELIMINATION - PRACTICES, POLICIES, AND ETHICS [J].

HISE, RT ;

MCGINNIS, MA .

[9]

HOPKINS DS, 1977, 714 C BOARD INC REP

[10] PRODUCT EVALUATION, IMPROVEMENT AND REMOVAL MODEL [J].

MCSURELY, HB ;

WILEMON, DL .