RISK-REDUCTION PROCESSES IN REPETITIVE CONSUMER BEHAVIOR

被引:124
作者
SHETH, JN
VENKATESAN, M
机构
[1] COLUMBIA UNIV,NEW YORK,NY
[2] UNIV MASSACHUSETTS,BOSTON,MA
关键词
D O I
10.2307/3150350
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:307 / 310
页数:4
相关论文
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