INNOVATION DIFFUSION AND NEW PRODUCT GROWTH-MODELS IN MARKETING

[1] NEWPROD - DESIGN AND IMPLEMENTATION OF A NEW PRODUCT MODEL [J]. JOURNAL OF MARKETING, 1975, 39 (01) : 16 - 23

[2] Bailey N. T., 1957, MATH THEORY EPIDEMIC

[3] NEW PRODUCT GROWTH FOR MODEL CONSUMER DURABLES [J]. MANAGEMENT SCIENCE SERIES A-THEORY, 1969, 15 (05): : 215 - 227

[4] BASS FM, 1978, MAY TIMS ORSA NAT M

[5] SOME PROBLEMS IN USING DIFFUSION MODELS FOR NEW PRODUCTS [J]. MANAGEMENT SCIENCE SERIES B-APPLICATION, 1972, 19 (02): : 187 - 200

[6] MARKET DYNAMICS OF TECHNOLOGICAL SUBSTITUTIONS [J]. TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE, 1974, 6 (01) : 41 - 63

[7] TRACKER - EARLY TEST MARKET FORECASTING AND DIAGNOSTIC MODEL FOR NEW PRODUCT-PLANNING [J]. JOURNAL OF MARKETING RESEARCH, 1978, 15 (02) : 192 - 202

[8] BROWN LA, 1979, 60 OH STAT U DEP GEO

[9] CHAMBERS JC, 1971, HARVARD BUS REV, V49, P45

[10] Chow GC, 1967, AM ECON REV, V57, P1117

[1] NEWPROD - DESIGN AND IMPLEMENTATION OF A NEW PRODUCT MODEL [J]. JOURNAL OF MARKETING, 1975, 39 (01) : 16 - 23

[2] Bailey N. T., 1957, MATH THEORY EPIDEMIC

[3] NEW PRODUCT GROWTH FOR MODEL CONSUMER DURABLES [J]. MANAGEMENT SCIENCE SERIES A-THEORY, 1969, 15 (05): : 215 - 227

[4] BASS FM, 1978, MAY TIMS ORSA NAT M

[5] SOME PROBLEMS IN USING DIFFUSION MODELS FOR NEW PRODUCTS [J]. MANAGEMENT SCIENCE SERIES B-APPLICATION, 1972, 19 (02): : 187 - 200

[6] MARKET DYNAMICS OF TECHNOLOGICAL SUBSTITUTIONS [J]. TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE, 1974, 6 (01) : 41 - 63

[7] TRACKER - EARLY TEST MARKET FORECASTING AND DIAGNOSTIC MODEL FOR NEW PRODUCT-PLANNING [J]. JOURNAL OF MARKETING RESEARCH, 1978, 15 (02) : 192 - 202

[8] BROWN LA, 1979, 60 OH STAT U DEP GEO

[9] CHAMBERS JC, 1971, HARVARD BUS REV, V49, P45

[10] Chow GC, 1967, AM ECON REV, V57, P1117