The challenge to produce enough food is more urgent than ever. We argue that the dominant food regime has responded to this challenge by a 'narrow' ecological modernisation process within agriculture which may decrease environmental effects to a certain extent, but also causes new negative side-effects and exposes some important missing links. In this paper we explore what might be a 'real' ecological modernisation process, including social, cultural, spatial and political aspects. The central question concerns: is there evidence in practice that agro-ecological approaches can contribute to the future demand for food production, especially in developing countries? We illustrate this by describing examples from Africa, Brazil and China, showing a rich variety of such approaches in agricultural practices. Our conclusion is that agro-ecological approaches could significantly contribute to 'feeding the world', and thereby contribute to a 'real green revolution'; but that this requires a more radical move towards a new type of regionally embedded agri-food eco-economy. This is one which includes rethinking market mechanisms and organisations, an altered institutional context, and is interwoven with active farmers and consumers' participation. It also requires a re-direction of science investments to take account of translating often isolated cases of good practice into mainstream agri-food movements. (C) 2011 Elsevier Ltd. All rights reserved.