UNIQUENESS ISSUES IN THE DECOMPOSITIONAL MODELING OF MULTIATTRIBUTE OVERALL EVALUATIONS - AN INFORMATION INTEGRATION PERSPECTIVE

被引：70

作者：

LYNCH, JG

机构：

来源：

JOURNAL OF MARKETING RESEARCH | 1985年 / 22卷 / 01期

关键词：

D O I：

10.2307/3151546

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：1 / 19

页数：19

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