ON METHOD IN CONSUMER RESEARCH - A CRITICAL RELATIVIST PERSPECTIVE

[61] Feyerabend P., 2010, METHOD

[62] INCOMPETENT PROFESSIONALISM TO PROFESSIONALIZED INCOMPETENCE - RISE OF A NEW BREED OF INTELLECTUALS [J]. PHILOSOPHY OF THE SOCIAL SCIENCES, 1978, 8 (01) : 37 - 53

[63] AN INVESTIGATION OF THE RELATIONSHIPS BETWEEN BELIEFS ABOUT AN OBJECT AND THE ATTITUDE TOWARD THAT OBJECT [J]. HUMAN RELATIONS, 1963, 16 (03) : 233 - 239

[64] FISHBEIN M, 1967, ATTITUDE THEORY MEAS, P477

[65] Fishbein M, 1975, BELIEFS ATTITUDE INT

[66] Garfinkel A., 1981, FORMS OF EXPLANATION

[67] GIERE R.N., 1979, UNDERSTANDING SCI RE

[68] GIERE RN, 1984, UNDERSTANDING SCI RE

[69] RELATIVIST CONSTRUCTIVIST PROGRAMS IN THE SOCIOLOGY OF SCIENCE - REDUNDANCE AND RETREAT [J]. SOCIAL STUDIES OF SCIENCE, 1982, 12 (02) : 279 - 297

[70] Gilbert Nigel G., 1984, OPENING PANDORAS BOX

[61] Feyerabend P., 2010, METHOD

[62] INCOMPETENT PROFESSIONALISM TO PROFESSIONALIZED INCOMPETENCE - RISE OF A NEW BREED OF INTELLECTUALS [J]. PHILOSOPHY OF THE SOCIAL SCIENCES, 1978, 8 (01) : 37 - 53

[63] AN INVESTIGATION OF THE RELATIONSHIPS BETWEEN BELIEFS ABOUT AN OBJECT AND THE ATTITUDE TOWARD THAT OBJECT [J]. HUMAN RELATIONS, 1963, 16 (03) : 233 - 239

[64] FISHBEIN M, 1967, ATTITUDE THEORY MEAS, P477

[65] Fishbein M, 1975, BELIEFS ATTITUDE INT

[66] Garfinkel A., 1981, FORMS OF EXPLANATION

[67] GIERE R.N., 1979, UNDERSTANDING SCI RE

[68] GIERE RN, 1984, UNDERSTANDING SCI RE

[69] RELATIVIST CONSTRUCTIVIST PROGRAMS IN THE SOCIOLOGY OF SCIENCE - REDUNDANCE AND RETREAT [J]. SOCIAL STUDIES OF SCIENCE, 1982, 12 (02) : 279 - 297

[70] Gilbert Nigel G., 1984, OPENING PANDORAS BOX